Job Description

The Nature's Bounty Co. is a privately held, global leader in health and wellness with a rich history and proven track record in the nutritional market. As a manufacturer, marketer and online seller of vitamins, dietary supplements, minerals, herbals, protein bars and powders, and ethical beauty products, our purpose is to create a happier, healthier world using the power of science and nature. The brands of The Nature's Bounty Co. are some of the most trusted in the world including Nature's Bounty®, Pure Protein®, Solgar®, Osteo Bi-Flex®, Sundown®, Body Fortress®, MET-Rx® and Ester-C®.

Inclusion and Diversity in the workplace matters at The Nature’s Bounty Co.  This includes being focused on retaining and recruiting a diverse workforce and building a culture of inclusivity.  Our goal is to create a place where people feel respected, valued and able to bring their authentic selves to work each day. 

Did we mention that we also offer excellent benefits, competitive compensation and a progressive, healthy company culture? If you’ve ever spent your workdays watching the clock, you know how important a positive work environment is for a person’s well-being. The Nature’s Bounty Co. is committed to supporting wellness in all forms. And when it comes to wellness, nature is a pretty good place to start.

The Customer Strategy Manager is responsible for driving achievement of forecast, budget within the Sports & Active Nutrition division while instituting strategic business plans that integrate, align and achieve The Nature’s Bounty business goals.  The incumbent will lead the commercialization business planning process by influencing go-to-market strategies that drive profitable growth, product launches, and coordinate the efforts of commercialization planning to drive business success.  The incumbent serves as a liaison between sales and marketing as well as other cross functional partners by providing voice of customer. This person also needs to be effective in influencing marketing and brand strategies all while being a source of retailer and competitive insights for their internal partners. Special projects are an integral part of this role and the ideal person should be comfortable operating in a dynamic, fast past environment.

Business Planning

• Leads business planning process by developing analytics & insights to support marketing strategy, preparing timelines & communication of the process, and conducting collaborative planning cycles with customer teams 

• Communicates & coordinates key strategies, insights, and initiatives between field and internal teams as well as gains alignment across all major functions

• Develops and manages promotional programs, such as special packs & in-store displays, to support customer sales, while monitoring performance to track and report results

• Partners with internal team members to develop and execute the revenue growth management strategies to drive topline and bottom line growth

Analytics

• Provides leadership around development, evaluation, & implementation of the 4Ps by evaluating trends, developing insights, & translates findings to drive business performance improvement

• Influences business processes and requirements related to pricing, trade promotions, category management, & inventory management including cross-functional collaboration with marketing, supply chain, trade, and finance on forecasting to sales input across responsible brands

• Develops and executes all trade related expenses while evaluating other elements to improve P&L performance

• Creates & influences assortment & merchandising recommendations

Customer Team Engagement

• Coordinates & conducts regular communication sessions between internal cross functional and sales teams to ensure alignment and accountability on forecast attainment, budget, business planning, and trade objectives

• Provides support and insight for retailer business & new item reviews

• Develops and presents customer, category and brand reviews to drive brand and category performance 

• Ensures execution of plans through regular communication and interaction with the customer team